Why Mosburger can’t compete

by RL on 2010/07/05

It’s been interesting to watch RU first years tangle with the problem of how Mosburger is supposed to compete with McDonalds in Japan. Originally created as the Japanese McDonalds, with high levels of quality and service, the chain seems to be completely unable to grasp the fact that it’s customers (in fact, probably hamburger customers everywhere) won’t buy simply because ingredients are said to be made in Japan. At least it’s getting more international: Nan Pizza?!

Posted via email from Roy’s posterous

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